Taste in Florence 2025
From 8 to 10 February at the Fortezza da Basso, the fair dedicated to excellence in taste is back. In the city many brunches, aperitifs and tastings not to be missed
At the Fortezza da Basso in Florence, the appointment with TASTE. In viaggio con le diversità del gusto.. The Pitti Immagine show aimed at food & beverage professionals, takes place Feb. 8-10 and is a must-attend event for food and gastronomy lovers. To learn more about the event, click here and read our interview with Davide Paolini, creator of Taste!
TasteThe most important innovations at this edition of Taste 2025
Over 700 companies present.
Born under the sign of taste is the theme of Taste 2025: sweet and savoury excellence, to eat and to drink. They shine like solitary stars, but they shine even brighter together when - like so many points of light - they draw new constellations, new flavour combinations that fascinate and amaze. The Fortezza da Basso is transformed into a fascinating firmament of constellations in which novelties, contents and experiences intertwine.
New layout for the Padiglione delle Ghiaie: a meeting point for the public of the event, who will be able to meet here to attend presentations, events and masterclasses. On the stage of the Unicredit Taste Arena will be Davide Paolini with his Ring and many other protagonists of the food world. While in the space dedicated to Filippo - Ristorante a Pietrasanta, famous dishes made in Versilia and themed tastings will be staged.
Presentation of FIRENZE. THE GO-TO RESTAURANTS by Davide Paolini (Gruppo Editoriale) A new guide to the restaurants not to be missed in Florence signed by Davide Paolini. The journalist and gastronome, an explorer of the most authentic flavours, selects and recounts them one by one with a wealth of details, curiosities and highlights of the menu and raw materials.
Gastronome and journalist Leonardo Romanelli signs a series of events between food, cinema and literature. It starts with Dinner with Commissioner Bordelli together with writer Marco Vichi, who presents his latest book, while tasting the oil he produces (Frantoio Pruneti) and the wine of I Balzini (Trattoria da Burde, 6 February). On 7 February, the 25 Hours Hotel will continue with a screening of the second part of the Video Art ‘Il mio corpo che cambia’ (My changing body), accompanied by an aperitif. Then it will be the turn of the spirits-themed reading, ‘The Night of Drunkenness’ at the Companion Bar of the 25 Hours Hotel. Finally, ‘Assaggi di Cinema’, a review of film clips with a food and wine theme, preceded by an aperitif (Teatro della Compagnia, 9 February).
On Saturday 8 February, starting at 8 pm, the Teatro del Sale in Florence will be transformed into a corner of 1950s Romagna, the most authentic one, hosting the event ‘Romagna Segreta’ organised by Enio Ottaviani - Vini e Vigneti. A special evening dedicated to the flavours, music and emotions of a land where tradition meets passion and conviviality.
During the three days of the event, opening hours for professionals and operators in the sector are always 9.30 a.m. - 6.30 p.m.. The public of enthusiasts can only enter on Saturday and Sunday with opening hours of 2.30-6.30 pm, while Monday is entirely reserved for business to business.
How to visit Taste 2025
Central Hall | Attic Floor savoury exhibits.
Central Pavilion | Ground Floor ‘hybrid’ proposal of sweet and savoury.
Cavaniglia Pavilion dedicated to sweets; there is also a section dedicated to Taste Spirits with 34 labels including Gin, Vermouth and Bitters.
On the Attic and Ground Floors of the Central Pavilion, the Taste Tools section presents a selection of accessories for the table and kitchen, combining craftsmanship and technology.
Fuori di Taste
A calendar of themed tastings, special events, talks and new ways of interpreting food that brings together the companies participating in the event and some of the city's most beautiful locations and venues. The article will be updated with news and events not to be missed.
