Napoli su misura. Craft Shopping Guide
An unmissable guide among 50 excellences of Neapolitan artistic craftsmanship
Composer Gustav Mahler said that tradition "is not worship of ashes, but custody of fire." An image that seems to fit Naples perfectly: not only because of its relationship with a tradition so famous that it has become iconic, but also because of the vital substratum that pulses beneath the heart of this splendid Mediterranean capital.
Napoli su misura. Craft Shopping Guide recounts all this through fifty hand-picked ateliers, workshops, and artisan factories that represent a treasure to be discovered and a boast to be communicated, and whose faces, stories, and cult works are told.
240 pages, in dual language (Italian/English), in an elegant pocket format, with more than 240 photos, for a must-have guide for lovers of beauty. A project desired by the Fondazione Cologni dei Mestieri d'Arte and carried out by the Gruppo Editoriale publishing house, proud to pay homage once again to the masters of savoir-faire, expanding the "made-to-measure" beauty series, which already boasts titles dedicated to cities such as Milan, Florence and Venice, and Italy made-to-measure, which brings together a selection from among 100 of Italy's best artisan workshops (www.italia-sumisura.it).
Napoli su misura represents a poetic yet practical map that will take you among Neapolitan excellence: from the nativity scenes of San Gregorio Armeno to the master tailors of the elegant Chiaia district, the gloves of Rione Sanità, the lively workshops of Spaccanapoli and Via San Biagio dei Librai, the coral of Torre del Greco and the wooden inlay of Sorrento. Plus master luthiers, ceramists, jewelers, makers of shoes, ties, cufflinks and umbrellas, 'fire craftsmen' and 'doll doctors.' An unprecedented itinerary from the blinding light of the gulf in the shadow of Vesuvius to the splendid island of Capri represents the most authentic soul and mirror of Naples.
Through the stories and unpublished photos of Dario Garofalo, Napoli su misura is an immersive experience not to be missed in the great universe of Neapolitan artistic craftsmanship.
The guide is distributed in the most prestigious hotels in Naples, the Amalfi Coast and Capri, in the best bookstores in Italy, as well as being available on www.gruppoeditoriale.com and in major online bookshops.