Barberino Designer Outlet, a fascinating setting for a unique shopping experience

Let's discover together all the services and the new exhibition of the most exclusive outlet in Tuscany

Immerse yourself in the atmosphere of McArthurGlen Barberino Designer Outlet: the perfect place to find your favourite brands at prices reduced by up to 70%, all year round. An unmissable shopping experience in a welcoming, accessible and relaxing place.

Situated in a stunning location just half an hour from Florence and less than an hour from Bologna in the beautiful Sieve Valley near Lake Bilancino and the Mugello racetrack, Barberino Designer Outlet creates a fascinating setting for a unique shopping experience.

With more than 120 boutiques and free parking, Barberino Designer Outlet offers something for everyone, from the lover of the latest fashion trainers to the most classic of gentlemen. Ranging from clothing to accessories, as well as designer items for the home, perfumery, and food, Polo Ralph Lauren, Nike, Gap, Levi's, Hugo Boss, Boggi, New Balance, North Sails, Pollini, Salomon, The North Face, and Timberland stand out.

An all-round shopping experience in a place open to different styles, in perfect cultural and landscape continuity with the territory. The Sieve river that flows through it with its bridges and small waterfalls is an iconic element and strongly recalls the link with Florence and the surrounding landscape.

In addition, visitors to the centre during this period and until 25 September will also be greeted by the maxi sculptures of the most varied dimensions and vivid colours of the Cracking Art movement for the 'Regenerating Art' exhibition. The sculptures will accompany visitors through squares, avenues, rooftops and secret passages, for surprising itineraries that will become the means to talk about sustainability, circularity, ethical culture and technological innovation.
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There are many stories that these animals can tell. The rain of frogs is a metaphor for unexpected climatic events and the pack of wolves recounts the importance of group action for the collective good, the swallows - the symbol par excellence of the rebirth of nature after the apparent lull of winter - descend to the ground to share the wish for a cultural rebirth from the perspective of sustainability. The exhibition is an opportunity for education and knowledge for visitors to the McArthurGlen centre in Barberino. There is also a fun treasure hunt for the little ones.